The Effectiveness of an Advertising Campaign in December 1992, to Increase the Volume of Visitors to Fremantle in December 1992 and January 1993

DESCRIPTION

AuthorD.P TinsleyImprintFremantle, W. A., January 1993Collation16 pages, appendices graphs ; 30 cmLanguageEnglishNotesThe purpose of this study was to compare parking revenue in Fremantle for the period December 1991 and January 1992 with the period December 1992 and January 1993, with the object of finding out what effect, if any, a Television and Press advertising campaign had on the use of parking in Fremantle. CL/0264Dewey Class352 TINPublication FormatReport

COPIES

Barcode30118000703854LocationCorporate Collection

SubjectEconomic DevelopmentMarketingCollectionPublications Collection

ACCESS

Request AccessPlease email the Fremantle History Centre: lhc@fremantle.wa.gov.au